Fashion design is the art or a skill of the application of design and natural beauty to clothing and accessories. Fashion design is influenced by cultural and social attitudes, and has varied over time and place. Fashion designers work in a number of ways in designing clothing and accessories. Some work alone or as part of a team. They attempt to satisfy consumer desire for appreciation of beauty or good designed clothing and because of the time required to bring fashion clothing onto the market, which it must at times keep changing consumer tastes.Fashion designers attempt to design clothes which are functional as well as aesthetically pleasing. They must consider who is likely to wear a garment and the situations in which it will be worn. They have a wide range and combinations of materials to work with and a wide range of colors, patterns and styles to choose from. Though most clothing worn for everyday wear fall within a narrow range of accepted standard styles, unusual garments are usually sought for special occasions, such as evening wear, weddings, matric balls or party dresses.
Some clothes are made specifically for an individual, as in the case of exclusive fashion. Today, most clothing is designed for the huge marketing, especially casual and every-day wear. When designers design garments they have a design direction which they usually follow such as using the inspirations around the world. However as a designer you have to use some principles and elements so that you understand your fashion design direction. Fashion designers, who have mastered the principles of fashion design, go on to create the trends that we see displayed at fashion shows, and featured in magazines, such as InStyle and Vogue. The designs could be as serious as the times or as sexy as they want to be. The principles of fashion design do evolve with the changing tastes of society. Sometimes it is up to fashion designers to give consumers a little nudge in the right direction, as far as seasonal colours, trends and style go. More than often, fashion designers must pay attention to the changing desires on the streets. Many times designers are able to draw from the public when searching for ideas to use with respect to the current principles of fashion design.
The principles of fashion design come into play when a designer sits down to create a sketch of their latest creation. The principles always state that every creation starts with a sketch. A special desire to create a certain type of garment may exist, or maybe the idea surfaced from outside contact involving street trends. Inspiration comes in many different ways, with designers drawing from the past, movies, magazines, as well as current events. The most elements used in fashion is line. It is elongated work, the combination or connection between two paints or the effect made by the edge of the object where there is no actual line on the object itself. Aspect of line. The first aspect of line is a path, thickness, continuity, sharpens of edge, contour of edge, consistency, evenness, and direction.
Lines can create desirable illusions. It is the most powerful element in making clothes beautiful Lines can invite and command attention. Lines have character and direction of movements. The line also creates optical illusions.
Movement of line: The lines have characteristics that symbolize dignity, movements, waves and repose etc. Spiral Repose Dignity Zigzag Movement Wavy Free-Flowing Jagged Segment Curve of Energy Bicker Dotted Horizontal Vertical. Keeping these principles and elements skills of fashion design in mind allows the chance of success to greatly increase.
Fashion designers can work in a number of ways. Fashion designers may work full-time for one fashion company, known as 'in-house designers' which owns the designs. They may work alone or as part of a team. Freelance designers work for themselves, selling their designs to fashion houses, directly to shops, or to clothing manufacturers. The garments bear the buyer's label. Some fashion designers set up their own labels, under which their designs are marketed. Some fashion designers are self-employed and design for individual clients. Other high-fashion designers cater to specialty stores or high-fashion department stores. These designers create original garments, as well as those that follow established fashion trends. Most fashion designers, however, work for apparel manufacturers, creating designs of men’s, women’s, and children’s fashions for the mass market. Large designer brands which have a 'name' as their brand such as RJ, Justice, or Juicy are likely to be designed by a team of individual designers under the direction of a designer director.
Biography
She is a powerful, fresh and blessed young lady with an enviable presence; Ntsiki Mazwai(22) who prefers to be called by her clan name, MaMiya, she is a pioneer in the world of theatre and fashion. She sought clothing and she also have her own beading label "House of Mobu". The self-sustaining venture she has dressed international artists as well as local stars at events such as the prestigious South African Music Arwards and at South African Fashion Week.
Biography
Bibliography
1. Internet: IndiaFashionExpo.com [02 June 2011]
http://www.wikipedia.com/ [29 May 2011]
ntsikimazwai.co.za
2. Books: Domesek, Erica, 2010, P.S. - I made this!
Faerm, Steven. 2010, Fashion design course
